DEI as we know it is facing serious headwinds. It’s been misunderstood, politicized, and targeted. But here’s what hasn’t changed: companies still need talented people, aligned teams, and cultures where folks actually want to stay, contribute, and grow. 

A healthy workplace culture is still mission-critical. It fuels innovation, strengthens team effectiveness, and keeps top talent around. Inclusive environments also protect against psychosocial risks—burnout, disengagement, and toxic team dynamics—that cost organizations millions in turnover and lost productivity. 

The challenge today? It’s not the why—it’s the how and the messaging. 

In this TDM Library webinar, Shelley Willingham cuts through the noise to reframe diversity, equity, and inclusion (DEI) as a business growth strategy—and a vital tool for building psychologically safe environments where people can thrive. Whether you’re facing pushback, navigating anxiety and fatigue, or simply looking for a smarter, more strategic way forward, Shelley will give you the tools to shift the narrative and anchor inclusion to what actually drives business: people, performance, and profit. 

What You’ll Learn:

• Strategies to reframe DEI for long-term traction and credibility 
• Language that reduces resistance and inspires buy-in 
• How to integrate inclusion into leadership, team culture, and performance systems 
• Real-world examples of organizations aligning inclusion with business success 

We’re opening up this TDM Library webinar for anyone to attend.

About the Speaker

Shelley Willingham, CDE

Chief Revenue Officer, The Diversity Movement

Shelley is a serial entrepreneur and business strategist with more than 20 years of corporate and small business experience. In 2003, Shelley founded the National Organization for Diversity in Sales and Marketing (NODSM), a company focused on helping corporate America recognize the increasing purchasing power of diverse segments and helping them market to these groups without using stereotypes or being offensive. In 2006 she partnered with FORTUNE magazine on a special diversity section highlighting her work in this space. Shelley speaks at various business events and conferences, coaches and consults aspiring entrepreneurs and business owners, and is a frequent on-air contributor to CNBC. Shelley is a Certified Diversity Executive and leads the client acquisition strategy and execution while supporting each of the TDM business units in the development of their respective strategies.