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Shelley Willingham

Business strategy expert, Entrepreneur, Thought-Leader

Shelley Willingham (she/her) stands out as a seasoned entrepreneur, founder, and accomplished C-suite executive renowned for her multifaceted business expertise and often likened to a “Swiss Army knife” in the business world. With substantial experience across start-ups and large-scale, enterprise corporations, she’s forged an impressive track record of driving revenue growth, devising innovative business strategies, and fostering inclusive marketing practices and corporate cultures.

She is the Chief Revenue Officer for The Diversity Movement, a Workplace Options company. In this role, she leads the client acquisition strategy and execution while supporting each TDM business unit’s development. She focuses on enhancing customer value, building competitive differentiation, and driving revenue and profit growth.

Shelley speaks at various business events and leadership conferences, coaches and consults aspiring entrepreneurs and business owners, and is a frequent on-air contributor to CNBC.

Why DEI? I can’t imagine any forward thinking company that wants to position itself for growth not embracing the value of DEI. The business case is clear. DEI initiatives increase the bottom line, drive innovation, attract more talent, and create more opportunities for growth. Simply, it just makes good business sense.

Read a Personal Interview with Shelley